Thirteen. Unlucky for some? Not always, it turns out.
Storytelling. Okay. Maybe you’re rolling your eyes at that word. That’s understandable. I totally get how you feel. It’s something of a tragedy that the art of storytelling (and let’s be clear, it really is an art) has become the hottest new buzzword in internet marketing. “You need to tell stories!” proclaim endless blog posts – without exactly defining how … Read More