Want your story to be a runaway train that nobody can leap off until the end?
Here are 9 story elements that will hook your audience and take them on one hell of a ride.
A Word About “Perfect”
That’s always a stupid word to apply to the creative arts, and equally so here. When I say “perfect” I really mean, “a solid track-record of working effectively on people”. These are rules of writing in the best sense: ones that are meant to be understood, but not always followed. It’s really easy to go out into the world and find popular stories that lack any of these elements – but you can be damn sure their authors knew exactly what they were leaving out and why.
BEGINNING
Go To Ground
Land them in the moment.
Grab ‘Em Hard
Make them hate you.
Be Inciteful
Break Bad.
Go To Ground
No hindsight, no analysis, just raw experience. Make them feel it. Good stories start in the thick of an experience, rich with sensual detail. If you pull your audience in, they feel like they’re having that experience – and you’ve got them. They can’t stop reading. Take 1984‘s opener: “It was a bright cold day in April, and the clocks were striking thirteen.” Think about how much “bright cold” adds, and how sinister it makes “thirteen”. That’s the power of felt writing.
Grab ‘Em Hard
Ever read a story that gripped you from the first line? It probably did it with a moment of profound dramatic tension – or a mystery. It also probably gave you half of an ending, so you were left on the edge of your seat, ravenous for answers. Good fiction immediately give the reader compelling reasons to keep reading. With non-fiction, that starts at the headline – most notoriously the variety made popular by Upworthy. The first line is key. Could you resist a story that starts “it was the day my grandmother exploded“?
Be Inciteful
Where does a story really start? It’s the point where “everything changed forever”. This is called the Inciting Incident, and it isn’t always at the beginning of the story, but that’s where it’s most powerful. Imagine Walter White in his manties in the first few minutes of “Breaking Bad,” lifting a gun at approaching police sirens. That’s one of many moments where Walter White chooses to go Bad. His choices made the whole story happen. Without them? No Heisenberg.
MIDDLE
Zoom High
Context, context, context.
Surprise!
&£%*$!
Fake An Ending, Snatch It Away
What, you thought this would be easy?
Zoom High
This is where you bring in your background info. If you’ve delivered your beginning effectively, the reader is hooked, so you’re safe to give them digressions and context from an all-knowing viewpoint without risking them tuning out. This is where you start to explain the mysteries posed by your beginning. This is where you start to ‘fess up to the wider picture, and start showing what’s really going on.
Surprise!
Your reader thinks they know what’s coming next. If they think that, they may act on it, and not bother to keep reading. Throw a grenade into their brain. Send your character or your argument in an unexpected (yet retrospectively logical) direction. Pull the rug out from under ’em and laugh as they curse. It’s allowed, because secretly they’re loving it. Be smarter than their best guess.
Fake An Ending, Snatch It Away
However twisty-turny your story may be turning out to be (see previous point), this is a good place to make the reader feel a satisfactory resolution is in sight. If you’re feeling brave and have complete control of your end, pretend the story’s source of tension is resolved . Give the appearance of a satisfactory conclusion – and then collapse it into rubble. It’s not the end. It’s far from the end. (Two words: “Red Wedding.”)
END
Everything’s At Stake
All or nothing.
Revelation
What does it all mean?
Come Full Circle
Finish as you started.
Everything’s At Stake
You’re on the verge of the pay-off. You’re about to fulfil the promise of your teaser-laden beginning, and all the narrative hooks you’ve carefully sunk into the reader so far. You’ve got them here – but now you want them to really, really care about this ending. The best way to do that? Crank the tension up to 11. Put your character in the direst of dire peril, and make the final hurdle terrifyingly high. Sow doubt into the reader’s mind that this story will end in the way they want it to. Make it all or nothing.
Revelation
Your reader understands your plot or your argument. They have the facts. Now they want to know what it all means. Good stories are a process of extended revelation, but the best is usually saved for the end. That mystery you teased them with in the beginning, the half-answer you gave them? Thunder the rest down onto them so they’re left devastated. If it’s non-fiction, deliver your deepest insights and go beyond reporting to analyze, perhaps in the form of the “moral of the story”. Bring it all together in a way that blows their mind and feels inevitable yet completely unexpected, all at once.
Come Full Circle
However you started, bring that into your finish. Perhaps you return the reader to the same scene, laden with the hindsight of everything since. Perhaps you deliver the pay-off for that opening moment of supreme tension. (You’ve strung it out this long? That’s deliciously evil of you.) Perhaps your ending hints at how everything changes and yet stays the same. Whatever your reasons, your reader will enjoy that sense of closure, of everything fitting together with a satisfying *snick*. Your story will feel whole.
BONUS!
Read up about story shapes and the power of three.
NEXT: #5 – How To Find Your Voice
Images: Mike Sowden